You get this mess of merchandising tie-ins to Star Wars. This is just insane. It makes me not want to buy anything from these companies. And I know Walmart is doing something on April 2nd, because you can't walk into their stores without being assulted by the larger-than-life-size Yoda cut-out sign, but I don't know what. Maybe they're promoting the promotions listed here? It could happen. Fox has already done the 'trailer for the trailer' thing earlier....
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Posted by JP Frantz at Friday March 18, 2005 at 7:42 PM
© 2008 SF Signal
"Kellogg's "Fuel the Force" campaign will include their breakfast cereal, toaster pastry, waffle, cracker, and fruit snack brands"
Oh dear.
Posted by James on Monday March 21, 2005 at 4:43 AM at 4:43 AM
Tony the Tiger says, "Kellogg's Frosted Flakes help replenish midichlorians!"
Posted by John on Monday March 21, 2005 at 6:51 AM at 6:51 AM
Check out this cell phone promotion as well. Not that I troll Star Wars newsfeeds or anything.
Posted by John on Monday March 21, 2005 at 9:48 AM at 9:48 AM